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Strategies

Hundreds of operators are developing innovative operating strategies in line with new uses and societal constraints.

Emerging operators invent new real estate models

  • More than 9,000 PropTech(Property Technologies) companies in Europe are developing solutions to make real estate more efficient, affordable and sustainable. 
  • The PropTech venture capital market is now mature: 2 to 3 billion euros raised each year by VCs
  • Some of these PropTechs (emerging operators) are adapting real estate assets to new ways of living, working and playing. These operators need toacquire real estate to deploy their innovative value proposition.

Innovative real estate strategies: potential deployment of €10 billion of capital

  • More than 300 emerging operators identified in European PropTech
  • To attract institutional investors, these operators must first build up portfolios of over €20 million in assets under management.

A liquidity shortage to be solved

The solution: A unique "OpCo-PropCo" skill set

Founded by two of Europe's PropTech pioneers, Crayon Partners boasts unique dual expertise in both structuring large-scale Real Estate deals and supporting innovative companies. Thanks to this cross-functional expertise in Venture Capital (VC) and Real Estate Private Equity, the team establishes a solid bond of trust between operators and real estate investors.
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Crayon Partners is involved in scaling the Operator's strategy (OpCo), fostering a relationship of close partnership that then enables the team to deploy real estate capital via a dedicated real estate investment vehicle (PropCo). This arrangement enables operators to build up their first large-scale asset portfolio and demonstrate the potential of their emerging real estate asset class.
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Crayon Partners' support doesn't stop there, the team backs operators in their long-term growth, helping them to raise real estate investment vehicles reaching several hundred million euros, to billions.

The aim: to transform the operator's strategy into an internationally recognized institutional asset class.